If you’re searching for OLED TV deals Black Friday, you’re likely looking for the best picture quality at a competitive price. The Samsung 65-Inch Class OLED S90F 4K stands out for its combination of advanced AI processing and smooth motion, making it ideal for fast-paced content. The LG OLED evo C6 Series offers stunning contrast and Dolby Vision support, perfect for cinephiles. However, buyers face tradeoffs between premium features, screen sizes, and budget constraints. Continue reading for a full breakdown of these top picks and what to consider before buying during Black Friday sales.
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Key Takeaways
- The top OLEDs blend high contrast and color accuracy with advanced processing for vibrant images.
- Size options vary, with larger models generally costing more but providing a more immersive experience.
- Premium features like Dolby Vision and Dolby Atmos are common among the best picks, but they come at a higher price.
- Budget-friendly OLEDs still deliver excellent picture quality, but may lack some advanced smart features or size options.
- The most significant tradeoff is often between price and the latest technology, so consider which features matter most for your viewing habits.
| oled tv deals black friday | Resolution | Screen Size | Processor | HDR |
|---|---|---|---|---|
| Samsung 65-Inch Class OLED S90 | 4K | 65 inches | NQ4 AI Gen3 | Pro HDR+ |
| LG 65-Inch Class OLED evo AI 4 | 4K | 65 inches | a11 AI Processor Gen 3 | Dolby Vision, HDR10 |
| LG 65-Inch Class OLED evo AI 4 | 4K | 65 inches | — | Dolby Vision, HDR10 |
| Samsung 65-Inch Class U8000H S | 4K UHD | 65 inches | Crystal Processor 4K | — |
| Samsung 55-Inch Class S90H Ser | 4K | 55 inches | — | OLED HDR+ |
| LG 48-Inch Class OLED evo AI 4 | 4K | 48 inches | a11 AI Processor Gen 3 | Dolby Vision, HDR10 |
| LG 83-Inch Class OLED evo G4 S | 4K | 83 inches | a11 AI Processor | Dolby Vision |
| Samsung 55-Inch Class OLED 4K | — | 55 inches | NQ4 AI Gen2 | Dolby Vision |
| Sony 55 Inch BRAVIA XR8B OLED | 4K HDR | — | XR Processor with AI | — |
| LG 65-Inch Class OLED evo G5 S | 4K | — | Alpha 11 AI Processor Gen 2 | Dolby Vision, HDR10 |
More Details on Our Top Picks
Samsung 65-Inch Class OLED S90F 4K Smart TV (2025 Model) with AI Processor, HDR+, Motion Xcelerator 144Hz, Alexa Built-in
This Samsung S90F stands out for combining ultra-fast 144Hz refresh rates with AI-powered picture processing, making it ideal for gamers and sports fans. Its advanced AI processor upscales content to near-4K quality, rivaling LG’s OLED evo series but with a focus on motion clarity. The brightness and contrast are impressive, especially in HDR, but the high price and complex setup may deter casual users. Compared to LG’s offerings, this TV prioritizes gaming features and motion smoothness, though it may lack some of LG’s color vibrancy in certain scenarios.
Pros:- Exceptional motion clarity with 144Hz refresh rate
- AI-powered upscaling produces stunning 4K images
- Bright, high-contrast HDR visuals for vibrant viewing
Cons:- Higher price point due to advanced gaming features
- Setup can be complicated for less tech-savvy users
Best for: High-end gamers and sports enthusiasts who value ultra-smooth motion and AI upscaling.
Not ideal for: Budget-conscious buyers or those seeking straightforward setup and basic features.
- Screen Size:65 inches
- Resolution:4K
- Processor:NQ4 AI Gen3
- HDR:Pro HDR+
- Refresh Rate:144Hz
- Smart Assistant:Alexa Built-in
Our verdict“This model is perfect for dedicated gamers and sports fans willing to invest in top-tier motion and picture quality.”
LG 65-Inch Class OLED evo AI 4K C6 Series Smart TV with Dolby Atmos and Dolby Vision
This LG OLED evo C6 Series offers perfect blacks and vibrant colors, thanks to its self-lit pixel technology, making it ideal for cinematic viewing. Its support for Dolby Vision and Dolby Atmos enhances both picture and sound immersion, comparable to Samsung’s S90F but with a more film-centric focus. The 165Hz refresh rate and G-Sync support also make it a great choice for gaming, but the premium price and larger size could be barriers for some. Compared to Samsung’s high-refresh model, LG emphasizes cinematic quality and smart platform flexibility.
Pros:- Outstanding contrast with perfect OLED blacks
- Supports Dolby Vision and Dolby Atmos for immersive experience
- Excellent gaming features including high refresh rate and G-Sync
Cons:- Premium price could be a barrier
- Large size may not fit smaller spaces
Best for: Movie lovers and gamers who prioritize picture quality and immersive audio in bright or dark rooms.
Not ideal for: Small room setups or viewers on a tight budget, as the premium cost might be prohibitive.
- Screen Size:65 inches
- Resolution:4K
- Processor:a11 AI Processor Gen 3
- HDR:Dolby Vision, HDR10
- Sound:Dolby Atmos
- Gaming Features:165Hz, G-Sync
Our verdict“This TV is ideal for cinephiles and gamers seeking premium picture and sound in a large format.”
LG 65-Inch Class OLED evo AI 4K C5 Series Smart TV with Dolby Atmos and Dolby Vision
The LG C5 OLED evo combines stunning picture quality with Bright Room Ready technology, making it suitable for well-lit environments. Its AI upscaling and support for Dolby Vision and Dolby Atmos ensure vibrant visuals and immersive sound, comparable to the C6 but with a focus on glare reduction. The high refresh rate and G-Sync support make it a good choice for gamers, though the feature set might be overwhelming for casual viewers, and its premium price may pose a hurdle. Compared to Samsung’s OLEDs, LG emphasizes glare reduction and low light performance for bright environments.
Pros:- Vivid colors and perfect blacks with OLED technology
- Brightness Booster technology improves visibility in bright rooms
- Supports Dolby Vision and Dolby Atmos for cinematic experience
Cons:- Premium pricing limits accessibility for some
- Feature-rich setup may be complex for casual users
Best for: Bright room viewers and multi-purpose users needing excellent picture quality without glare issues.
Not ideal for: Budget buyers or those seeking simple, plug-and-play smart features without advanced gaming options.
- Screen Size:65 inches
- Resolution:4K
- Series:C5
- HDR:Dolby Vision, HDR10
- Audio:Dolby Atmos
- Refresh Rate:up to 144Hz
Our verdict“This TV suits viewers who want OLED quality that performs well in bright environments and supports high-end gaming.”
Samsung 65-Inch Class U8000H Series Crystal UHD 4K Smart TV (2026 Model)
This Samsung U8000H provides vibrant 4K visuals with its Crystal Processor and 4K upscaling, making it a strong choice for viewers who prioritize colorful, sharp images. Its access to over 2,700 free channels via Samsung TV Plus offers a vast array of content, but it lacks explicit HDR support in the description, which could limit contrast in HDR scenes. Compared to more premium OLED models, this TV focuses on broad content access and vividness over deep blacks or perfect contrast. It’s a good pick for casual streaming, but not for those needing advanced HDR performance.
Pros:- Bright, vibrant 4K picture with advanced upscaling
- Access to over 2,700 free channels via Samsung TV Plus
- Smooth motion enhancement for sports and gaming
Cons:- Lack of detailed HDR support in description
- Potentially high price for a non-OLED model
Best for: Streaming enthusiasts who want a large selection of free channels and vibrant picture quality.
Not ideal for: HDR purists or those seeking deep contrast for cinematic viewing, due to limited HDR info.
- Screen Size:65 inches
- Resolution:4K UHD
- Processor:Crystal Processor 4K
- Features:Smart TV, Motion Xcelerator, Color Booster
- Model Year:2026
Our verdict“This TV is well-suited for viewers who prioritize vibrant colors and extensive free streaming options over deep HDR contrast.”
Samsung 55-Inch Class S90H Series OLED 4K Smart TV (2026 Model)
The Samsung S90H Series brings OLED quality into a smaller 55-inch size while offering advanced AI processing and glare-free technology. Its deep contrast, high brightness, and HDR+ support make it an excellent choice for gaming, streaming, and sports in well-lit rooms. The low latency and high refresh rate, including NVIDIA G-Sync and FreeSync, set it apart from larger models with similar specs. However, the smaller size limits its appeal to those wanting a larger cinematic experience, and premium pricing may be a concern for budget-conscious buyers. Compared to the larger OLEDs, this offers a compact yet powerful option for those with space constraints.
Pros:- Deep contrast and vibrant OLED picture quality
- Glare-free technology reduces reflections
- Excellent gaming features with high refresh rate and low latency
Cons:- Limited to 55 inches, which may be too small for some
- Premium price for a compact model
Best for: Gamers and streamers who want a smaller OLED with high performance in bright environments.
Not ideal for: Those seeking a large, cinematic display or on a tight budget, given its premium price.
- Screen Size:55 inches
- Resolution:4K
- Display Type:OLED
- HDR:OLED HDR+
- Refresh Rate:165Hz
- Special Features:Glare Free, AI Motion Enhancer
Our verdict“This smaller OLED is perfect for gamers and streamers with limited space who still desire top-tier picture quality.”
LG 48-Inch Class OLED evo AI 4K C6 Series Smart TV with Dolby Atmos and Dolby Vision
This 48-inch LG OLED evo model stands out for delivering stunning visuals in a smaller size, making it perfect for bedrooms or secondary living spaces. Compared to larger models like the 83-inch LG G4, it sacrifices some screen real estate but compensates with a more manageable form factor. The self-lit pixel technology ensures deep blacks and vibrant colors, while the a11 AI Processor optimizes picture quality and speed. Its gaming features, including a 165Hz refresh rate and G-Sync support, make it a strong choice for gamers. However, this premium display comes at a higher price point, which could be a concern for budget-conscious buyers, and its complex features may require some learning. The size might not suit larger rooms where a bigger screen creates a more immersive experience.
Pros:- Excellent black levels and color accuracy with self-lit pixels
- Vivid visuals enhanced by Brightness Booster
- Advanced gaming features like 165Hz refresh rate and G-Sync support
- Smart platform with extensive free content options
Cons:- Premium price may be prohibitive for some buyers
- Complex features could require a learning curve
Best for: Small to medium-sized rooms where high-quality visuals and gaming features are desired without overwhelming space
Not ideal for: Large open-plan living rooms — it may feel underwhelming compared to bigger screens and higher immersion
- Screen Size:48 inches
- Resolution:4K
- Processor:a11 AI Processor Gen 3
- HDR:Dolby Vision, HDR10
- Sound:Dolby Atmos
- Refresh Rate:165Hz
Our verdict“This compact OLED is ideal for serious gamers and cinephiles in smaller rooms who want premium picture quality.”
LG 83-Inch Class OLED evo G4 Series Smart TV 4K with AI Processor and Magic Remote
This 83-inch LG OLED evo G4 offers an expansive, cinematic experience with vivid colors, high brightness, and self-lit pixels, making it ideal for dedicated home theater setups. Its large size sets it apart from smaller models like the 48-inch C6, providing an immersive viewing environment perfect for family rooms or media rooms. The Brightness Booster Max technology enhances daytime visibility, while its sleek one-wall design ensures it blends seamlessly into modern decor. The inclusion of Dolby Vision, Atmos, and Filmmaker Mode guarantees cinematic quality, and the webOS platform provides a smooth interface. However, the size requires significant wall space and mounting effort, and the high price may be a barrier for many. Its glossy screen can also produce glare, which may be a distraction in bright rooms.
Pros:- Stunning 4K OLED picture quality with self-lit pixels
- Exceptional brightness and vibrant colors with Brightness Booster Max
- Sleek, art-like wall-mountable design
- Supports Dolby Vision, Dolby Atmos, and Filmmaker Mode
Cons:- Very high price point
- Requires extensive wall space and professional mounting
Best for: Home theater enthusiasts seeking a giant, feature-rich OLED for immersive viewing
Not ideal for: Small bedrooms or spaces with limited wall space, due to its size and mounting demands
- Screen Size:83 inches
- Resolution:4K
- Processor:a11 AI Processor
- HDR:Dolby Vision
- Sound:Dolby Atmos
- Design:One Wall Design
Our verdict“This model is perfect for those wanting a large, cinematic OLED experience with premium features in a dedicated media room.”
Samsung 55-Inch Class OLED 4K S85F Series Smart TV (2025 Model)
This 55-inch Samsung S85F combines OLED picture quality with AI-powered processing, making it a compelling choice for those who want sharp visuals and vibrant colors in a manageable size. Its Neural Network-based upscaling rivals more expensive models, like Sony’s XR8B, by enhancing non-4K content. The sleek design and features like Object Tracking Sound Lite and Dolby Atmos add to its appeal. Compared with the Sony BRAVIA, the Samsung offers more AI-driven enhancements and a more modern interface, but at a higher price, which could deter budget buyers. Setup can be complex for some, especially if integrating with smart home systems, and the premium features may be unnecessary for casual viewers.
Pros:- AI-enhanced 4K upscaling for sharp visuals
- Vibrant colors validated by Pantone
- Sleek, contemporary design
- Rich audio with Object Tracking Sound Lite and Dolby Atmos
Cons:- High price for advanced features
- Setup complexity might challenge some users
Best for: Modern homes where AI upscaling and sleek design meet the need for good value in a 55-inch size
Not ideal for: Budget-conscious buyers or those preferring simple, straightforward TVs without smart extras
- Screen Size:55 inches
- Series:S85F
- Processor:NQ4 AI Gen2
- HDR:Dolby Vision
- Sound:Object Tracking Sound Lite, Dolby Atmos
- Features:Color Booster Pro
Our verdict“This model balances premium picture quality and smart features for modern, space-conscious consumers willing to invest.”
Sony 55 Inch BRAVIA XR8B OLED 4K HDR Smart Google TV
Compared to Samsung’s OLEDs, the Sony BRAVIA XR8B offers a more cinematic experience thanks to its advanced processing that enhances color, contrast, and clarity. Its support for Dolby Vision, Atmos, and IMAX Enhanced creates a premium movie-watching environment, while Google’s smart platform provides seamless streaming and voice control options. Its features, like Auto HDR Tone Mapping and dedicated PlayStation 5 enhancements, make it a favorite for gamers and cinephiles alike. The larger 55-inch size suits most living rooms, but the price is high, and its complexity can be daunting for casual users. For those seeking a TV optimized for both gaming and movie nights, this Sony stands out, though it may be overkill for basic viewing needs.
Pros:- Vivid OLED picture with deep blacks and vibrant colors
- Supports Dolby Vision, Atmos, and IMAX for cinematic quality
- Gaming features optimized for PlayStation 5
- Smart Google TV platform with voice control
Cons:- Premium price point
- Large size may not fit small spaces
- Complex features can require a learning curve
Best for: Home users looking for a cinematic, gaming-ready OLED with sophisticated processing
Not ideal for: Casual viewers or those with limited budget who want simple, straightforward smart TVs
- Display Technology:OLED
- Size:55 inches
- Resolution:4K HDR
- Processor:XR Processor with AI
- HDR Support:Dolby Vision, HDR
- Smart Platform:Google TV
Our verdict“This TV excels for viewers who prioritize cinematic quality and gaming features in a 55-inch OLED package.”
LG 65-Inch Class OLED evo G5 Series 4K Smart TV with Dolby Atmos and AI Upscaling
This 65-inch LG OLED evo G5 combines expansive size with high-end features like AI upscaling, Dolby Vision, and Atmos, making it a versatile choice for home entertainment. Its sleek one-wall design allows seamless integration into modern decor, matching the aesthetic appeal of the G4 series but offering even more screen real estate. The Brightness Booster Max technology enhances daytime viewing, and gaming capabilities include high refresh rates and multiple HDMI 2.1 ports. The tradeoff lies in its premium price and the complexity of features that might overwhelm casual users. If you want a large, cinematic display that doubles as a gaming monitor, this model offers a compelling blend, though it may be more than necessary for simple TV watching.
Pros:- Exceptional picture quality with perfect blacks and vibrant colors
- Rich cinematic experience with Dolby Vision and Atmos
- Gaming-optimized with high refresh rate and HDMI 2.1 inputs
- Sleek, wall-mountable design
Cons:- High price could be a barrier
- Features may be complex for some users
Best for: Large living rooms or dedicated home theaters seeking premium picture quality and gaming features
Not ideal for: Small rooms or budget buyers looking for basic smart TVs without high-end features
- Size:65 inches
- Series:G5
- Resolution:4K
- HDR:Dolby Vision, HDR10
- Processor:Alpha 11 AI Processor Gen 2
- Inputs:4 HDMI 2.1
Our verdict“This large OLED is ideal for immersive viewing and gaming in spacious rooms where premium quality is a priority.”

How We Picked
These products were selected based on a combination of performance, build quality, feature set, and value for Black Friday deals. Priority was given to models that offer the best picture quality, smart features, and size options at various price points. We also considered user reviews, brand reputation, and the availability of discounts during Black Friday. The ranking reflects how well each TV balances these factors, with the top picks providing the most compelling mix of features and value for different types of buyers.| oled tv deals black friday | HDR |
|---|---|
| Samsung 65-Inch Class OLED S90 | Pro HDR+ |
| LG 65-Inch Class OLED evo AI 4 | Dolby Vision, HDR10 |
| LG 65-Inch Class OLED evo AI 4 | Dolby Vision, HDR10 |
| Samsung 65-Inch Class U8000H S | — |
| Samsung 55-Inch Class S90H Ser | OLED HDR+ |
| LG 48-Inch Class OLED evo AI 4 | Dolby Vision, HDR10 |
| LG 83-Inch Class OLED evo G4 S | Dolby Vision |
| Samsung 55-Inch Class OLED 4K | Dolby Vision |
| Sony 55 Inch BRAVIA XR8B OLED | — |
| LG 65-Inch Class OLED evo G5 S | Dolby Vision, HDR10 |
Factors to Consider When Choosing Oled Tv Deals Black Friday
When choosing an OLED TV during Black Friday, several key factors should influence your decision. Beyond just picture quality, think about size, smart features, and future-proofing. Understanding these elements helps avoid common pitfalls like overpaying for features you don’t need or selecting a size that doesn’t fit your space.Picture Quality and Processing Power
OLED TVs are known for their superior contrast and deep blacks, but the processing engine also impacts motion handling and color accuracy. Look for models with advanced processors like LG’s OLED evo or Samsung’s AI-powered chips to ensure vibrant images and smooth motion. Keep in mind that premium processing usually comes at a higher cost, so weigh whether the improvements justify the price for your viewing habits.
Size and Room Compatibility
Choosing the right size depends heavily on your room dimensions and viewing distance. Larger screens like 83 inches can provide an immersive experience but may overwhelm smaller spaces or create issues with viewing angles. Conversely, compact models like 48 inches are perfect for smaller rooms or secondary setups. Measure your space carefully and consider the viewing distance to strike the right balance between size and comfort.
Smart Features and Ecosystem
Most OLED TVs come with robust smart platforms, but compatibility and ease of use vary. Some models integrate seamlessly with voice assistants like Alexa or Google Assistant, while others offer more comprehensive app selections. Evaluate whether a TV supports your preferred ecosystem—such as Apple HomeKit or Google Home—and check for features like built-in streaming apps and ease of navigation to avoid frustration later.
Future-Proofing and Connectivity
Consider models that support the latest standards like HDMI 2.1, which enables features like 4K at 120Hz and variable refresh rates—valuable for gamers and high-end media setups. Also, check for multiple HDMI ports, eARC support, and Wi-Fi 6 compatibility to ensure your TV remains current. Investing in future-proof features may cost more upfront but can extend the lifespan and versatility of your purchase.
Pricing and Discount Timing
Black Friday is known for significant discounts, but not all deals are equal. Focus on models that typically hold their value or come with added incentives like bundled accessories. Be cautious of deals that seem too good to be true, which could be older models or units with limited warranty. Comparing prices across retailers, and understanding typical sale patterns, can help you identify genuine savings on quality OLEDs.
Frequently Asked Questions
Should I prioritize size or picture quality for my OLED TV?
Deciding between size and picture quality depends on your viewing environment and preferences. Larger screens offer a more immersive experience, especially in spacious rooms, but require ample viewing distance to avoid strain. High-quality OLEDs deliver stunning contrast and color regardless of size, so if your space is limited, opting for a size that fits comfortably while maintaining excellent picture quality is advisable. Balancing both factors ensures you get the most satisfying experience without compromising on comfort.
Are OLED TVs worth the extra cost compared to LED or QLED models?
OLED TVs typically provide superior contrast, deeper blacks, and better viewing angles, which significantly enhance picture quality for movies and TV shows. While they tend to be pricier than LED or QLED options, that premium often translates into a more cinematic experience. If your priority is picture quality and you watch content in dim or dark environments, investing in an OLED makes sense. However, for brighter rooms or budget constraints, high-end QLEDs can still deliver good performance at a lower price.
How important is HDMI 2.1 support for a Black Friday OLED TV deal?
HDMI 2.1 support is becoming increasingly valuable, especially for gamers or those with compatible high-end devices. It enables 4K at 120Hz, variable refresh rates, and auto low latency mode, which improve gaming smoothness and responsiveness. If you plan to use your OLED TV for gaming or future-proof your setup, prioritizing HDMI 2.1 support during Black Friday deals can be a smart move. For casual TV watching, this feature might be less critical but still adds to the overall versatility of the TV.
Can I rely on Black Friday deals to get a good OLED TV at a lower price?
Black Friday often offers substantial discounts on OLED TVs, making it an excellent time to buy. However, popular models tend to sell out quickly, and some deals may feature older or less equipped units. Planning ahead, setting price alerts, and comparing deals across multiple retailers can help you secure a genuine bargain. Keep in mind that early or limited-time offers might not always match the deepest discounts seen during peak Black Friday sales, so patience and research pay off.
What should I look for in a warranty or return policy during Black Friday sales?
Given the high cost of OLED TVs, a solid warranty and flexible return policy are essential. Look for retailers offering extended warranties or protection plans, especially for electronics prone to issues like image retention. Confirm the return window and conditions, since Black Friday deals sometimes come with stricter policies or limited return options. Ensuring that you can return or exchange the TV if it doesn’t meet expectations helps protect your investment during sales events.
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